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There's a reason why Unilever bought the Dollarshave club for a whopping $1 billion dollars. Dollarshave club was one of the pioneers at starting successful subscription boxes. For just a dollar they shipped razors every month to their customers. And they saw instant success.
What's the difference between selling a coffee mug and magazine? The answer is obvious- your customers won't purchase a coffee mug every month, but they might want the next issue of the magazine they just bought.
It's easy when you sell a one- time- product to your customer, bill them and receive the payment. But billing customers becomes a lot harder when you've got to receive periodic payments. Let's say you sell popular monthly magazines on your site. You have a…
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