Customer success is just not something you get right after making a sale but needs to be nurtured through continuous engagement. And that continuous engagement is done with follow up emails. Follow up emails are sent as an acknowledgment to customers whenever they actively participate or shop at your online store.
Following are some of the common scenarios to draft a follow-up email,
- The Customer signs in - Send Welcome email
- The customer makes an online purchase - Send an order confirmation email with next order coupon
- Customer abandons cart - Send cart recovery email reminders
It is definite that your WooCommerce store will also experience the above scenarios. So, don’t you need a proper email follow-up plugin to send all those follow up emails?
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List of 5 Best WooCommerce Email Follow Up Plugins
Well, this post got you covered. Here is the comprehensive list of WooCommerce follow up email plugins to create, customize and schedule follow-up emails.
1.Follow-Ups developed by WooCommerce
Follow-up is the most popular WooCommerce extension to create, schedule and automate your emails. The plugin can get you more customer engagement with minimum manual effort.
Also, this powerful marketing tool lets you send targeted follow up emails and drive sales to your online WooCommerce store. It uses the purchase history and customer behavior to automate data-driven drip campaigns.
- WordPress editor makes it easy to create your emails
- Multiple mail templates to choose
- Supports integration with WooCommerce Subscriptions, Google analytics.
- Schedule follow up emails on particular dates and events.
- Automate drip campaign
$99/ single WordPress website- that’s quite a huge pricing slab for a follow-up email plugin.
Let’s put it this way, Your customer abandons the shopping cart- So, What do you do now? Just ignore to recover the lost sales in the abandoned cart? Or try sending a follow-up email to recover the lost revenue?
In fact, 70% of your potential sale is waiting in your abandoned carts.
Now, Retainful is the most powerful WordPress plugin to recover all those lost sales from abandoned carts. And the good part is that Retainful is completely FREE.
You can schedule and automate the follow-up cart recovery emails in a timed sequence. Also, a unique recovery link is sent along with the cart abandonment emails. The customers can recover the cart items and complete their purchase using the link.
- Retainful is FREE follow-up email plugin
- Automate follow up emails whenever customer abandons online cart
- Send unlimited number cart recovery follow-up emails
- Unique recovery link to buy back the items in abandoned cart
- The plugin stops sending follow up emails automatically when the cart is recovered
Interestingly, Retainful can also help drive repeated sales to your online store. Generate and send attractive next-order discount codes to customers which can be used by them in the next orders. These coupon codes motivate customers to repeatedly shop at your store and you can achieve 100% customer retention.
Email marketing is the most powerful marketing channel with 43% ROI for every dollar spent, says Digital Marketing Association.
CampaignRabbit is more than just a follow-up email plugin for your WooCommerce store. It’s an email marketing and automation tool which can segment, create and automate your follow-up email campaigns.
Diving deep, follow-up emails aren’t just the ones you sent to customers after they make a purchase. Emails like survey based emails, feedback emails, customer win-back emails, cart recovery emails are also referred to as follow up emails.
- Integrate with your online store in minutes
- CampaignRabbit is FREE to start sending your emails
- Create personalized follow-up emails with the simple drag and drop email builder
- Featured email library with custom templates
- Send an unlimited number of follow-up emails for free
- Create better sales revenue by adding a discount coupon along with your email follow-ups.
- Powerful segmentation of your customers based on their purchase history
- Automate all types of email campaigns
- Detailed insights and analytics on how your follow-up emails perform. Track email marketing metrics like email open rate, click rate, revenue per email sent, etc.
4. Follow up email for WooCommerce
Follow up email plugin for WooCommerce is a simple tool to stay connected with your customers. This plugin is an effective tool in sending follow up emails for abandoned carts.
- Create and configure an unlimited number of follow-up emails
- Supports manual mailing option
- Send Newsletters
- Send cart emails when customers abandon online cart
- Customizing emails is quite complex
- The default email templates also can’t be edited
5. WooCommerce custom emails
WooCommerce custom emails allow you to send customized & targeted transactional emails. The plugin makes sure that the emails are sent only to targeted clients based on certain conditions.
- Easy to use email editor
- Schedule follow up email on particular dates and events
- Get reports on email events
Now, it’s all for you to choose the email follow-up plugin that meets your store requirements. But if expecting the Writer’s choice, this one is for you.
Retainful- Coz’ it helps in automating email follow-ups and improves my customer retention too. And yes, Retainful is FREE
CampaignRabbit- If I look for an extensive email marketing and automation tool to promote my email campaigns.
That’s my order. Get to choose your order smart!