5 Best WooCommerce Product Recommendation Plugins in 2024

In this online world, brands use different strategies to increase sales. WooCommerce Product Recommendations is the trending marketing strategy that you should never miss.

Recommending the right products at the right time can make your customer’s shopping journey easy and help you boost your sales.

As there are a number of plugins available in the market. We understand your struggle to choose the right one for you.

In this blog, let’s help you choose the perfect WooCommerce Product Recommendation suitable for your needs. We will discuss in detail about product recommendations, its types, and tips that you can follow to increase its effectiveness.

What is Product Recommendation in WooCommerce?

Product Recommendation in WooCommerce is the practice of suggesting products to customers based on a number of factors, aiming to give a personalized shopping experience and get more sales.

This method will use data and algorithms to show customers the products they’re interested in. This is a perfect strategy to give a personalized shopping experience for your customers and boost sales.

For Example, When a customer wants to buy a particular Smart Watch, you can recommend a number of other Smart Watches available. 

Types of WooCommerce Product Recommendations

You can suggest products through different types of Product recommendations to your customers. We have discussed the most common ones here.

Upselling

Upselling is a marketing technique where you can suggest a higher-value version of the same product that customers are looking for.

For Example,

When a customer views a simple table desk, you can show an advanced table desk with compartments.

Cross-selling:

Cross-selling is where you show relevant/ complimentary products based on customers’ interests. 

For Example,

When a customer purchases a smartphone, you can cross-sell related products like Power Banks or Headsets.

Frequently Bought Together:

With this type, you can suggest a combination of products most people buy together.

For Example,

When a customer decides to buy a Smartphone, you can suggest a smartphone, a phone cover, and a tempered glass as a complete package.

How does a Product Recommendation Plugin work?

A Product Recommendation plugin gathers data from a number of sources based on customer behavior, like clicks and purchases. You can create different types of recommendation campaigns like Upselling, Cross-selling, and Frequently Bought Together.

It uses algorithms to analyze data, identifying patterns and correlations that can inform product suggestions. Based on this analysis, the plugin generates a list of recommended products tailored for each user. 

These recommendations can then be displayed in various parts of the online store, such as on product pages or during the checkout process. This not only helps the user find products they are likely to be interested in, but it also helps the store owners increase sales and improve customer satisfaction.

With a plugin, you can monitor how users interact with the recommended products. This new data is used to further refine future recommendations. Many plugins also offer analytics features, allowing store owners to monitor the effectiveness of the recommendations by tracking metrics like click-through rates and conversion rates.

Why is it important to use a Product Recommendation Plugin?

A WooCommerce Product Recommendation Plugin is important as it can take your marketing strategy to the next level and get you more sales. Let’s check what all these plugins can do for the growth of your store. 

• Smooth Customer Shopping Experience: With a Product Recommendation plugin, you can suggest products that customers are interested in and help them easily find the products they want. Thereby giving them a smooth and enjoyable shopping journey.
• Improve Customer Engagement: As you are showing only the products that customers like using the plugin, it makes them actively engage with your store, improving customer engagement. 
• Get Repeat Purchases: Due to the plugin’s suggestions, customers will enjoy shopping with your store, which encourages them to purchase more in the future.
• Attract and Retain more customers: Upselling and cross-selling using the plugin at the right in the customer’s journey can help you attract new customers and easily retain regular customers. 
• Efficient Inventory Management: The plugin can help you promote new products or clear over-stock products effortlessly.
• Automated Marketing: The plugin serves as a form of automated marketing. It promotes products to customers without human intervention, saving time and effort while still offering personalized experiences.
• Increase Average Order Value: By using techniques like upselling, cross-selling, and frequently bought together. You help them purchase additional products that they want, which helps you increase the average order value. 
• Boost Conversions: Using the plugin to suggest the right products at the right time can help you get more conversions.
• Competitive Advantage: Personalization has become an expectation in modern online shopping. Offering tailored recommendations can give you a competitive edge over stores that provide a less personalized experience.
• Increase Revenue: All the above-mentioned factors can help you increase revenue. With better engagement, higher average order values, and improved conversion rates, your online store can get more revenue than you expected.

A Woocommerce Recommended Products plugin is the one thing that you need to get all these benefits.

Factors to look for in a WooCommerce Product Recommendation Plugin

When you choose a product recommendation plugin, you need to make sure that the plugin has the following features. 

• Relevancy in recommending accurate products to customers based on their behavior and preferences.
• Faster loading times and efficiency in using the plugin.
• Compatible with other Plugins.
• Scalable to handle large products. 
• Customization options to customize WooCommerce recommended products based on your requirements.
• Features like A/B testing and real-time personalization. 
• Responsive suggestions to display equally on all the devices.
• Detailed Analytics to measure the effectiveness of the campaigns. 
• Reliable Customer Support, documentation, and updates.
• Data Protection standards to ensure safety.
• Affordable for your budget. 

This checklist will help you choose the right plugin for your store based on your needs and preferences. 

5 Best WooCommerce Product Recommendation Plugins

With the number of plugins available in the market, We know it is extremely confusing to choose the one that best suits you. Worry not, Our team of WordPress Specialists did great research and listed the top 5 Best WooCommerce Product Recommendation Plugins for you. 

Now, you can easily choose the one from these five plugins that best suits based on your needs and preferences. 

• Checkout Upsell for WooCommerce
• WooCommerce Product Recommendations
• Recommendation Engine
• Related Products for WooCommerce
• WPC Smart Compare for WooCommerce

Checkout  Upsell for WooCommerce

Checkout Upsell for WooCommerce is one of the best WooCommerce Product Recommendation Plugins that will help you recommend the relevant products in your customer’s journey and encourage them to add more products to their cart.

With this powerful plugin, you can create the most commonly used product recommendations like Checkout Upsell, Cart Upsell, Frequently Bought Together, and Post-Purchase Upsell.

Recommend the right products at every step of your customer’s journey and effortlessly increase the average order value. Earn Customer Satisfaction and build more customers with this marketing strategy.

Features:

• Simple and neat layout to use.
• Decide the start and the end date of the recommendations.
• Use related products, Upsell Products, and Cross-sell Products to display as Frequently Bought Together Recommendations. 
• Create a Custom combination of products to show in Recommendations.
• Choose where to display the Offers. 
• Use ready-made templates to quickly create recommendations. 
• Decide and prioritize the suggestions to be displayed.
• Create recommendations for all the products or any specific products or categories. 
• Set Usage limit based on users or offers.
• Track the campaigns using detailed reports.
• Use shortcodes to customize product recommendations. 

You can manually select products for Product Recommendations or let the plugin collect data to automatically show related combinations of products while customers are shopping.

Checkout Upsell for WooCommerce is an all-in-one plugin to change your marketing game. The plugins help you create almost all the product recommendation types easily.

Your customers deserve a smooth and easy shopping experience. Use this plugin to help your customers buy the products they want or might want and get more sales. 

WooCommerce Product Recommendations

WooCommerce Product Recommendations is a popular plugin to recommend  products to your customers. With this plugin, you can offer upsells, cross-sells, and frequently bought-together recommendations. 

Features:

• Create Rule-based recommendations.
• Place the recommendations at strategic locations. 
• Track and Optimize strategies with in-depth analysis
• Limit recommendations based on category, attribute, tag, or price.
• Recommend products on the shop page, cart page, or checkout page. 

The only drawback of this plugin is that it might feel a bit difficult to use.

Recommendation Engine

Recommendation Engine is another well-known WooCommerce Product Recommendation Plugin. With this plugin, you can create Frequently Bought Together Recommendations for your Customers. The plugin is popular for offering Netflix/Amazon style Product Suggestions. 

Features:

• Display Recommended Products in WooCommerce based on the customer’s purchase history, view history, and frequently purchased products. 
• Offer automatic Upsells and Cross-sells.
• Display different types of product recommendation for WooCommerce on different pages.
• Use two separate widgets to show related products. 

This plugin lacks a few advanced features for a product Recommendation Plugin. 

Related Products for WooCommerce

Related Products for WooCommerce by WebToffee is a great Product
Recommendation Plugin for WooCommerce. This plugin lets you show related products that customers are already viewing. 

Features:

• Show related products by category or tags.
• Create Custom Related Products.
• Use Sliders to display products.
• Exclude specific categories for recommendations.
• Customize the related product section based on your requirements. 
• Use Filters to related products by subcategory.

While this is a WooCommerce Smart Product Recommendation plugin, it can only show related products and doesn’t help you suggest other types of product recommendations.

WPC Smart Compare for WooCommerce

WPC Smart Compare for WooCommerce by WPClever is another best WooCommerce Product Recommendation Plugins. With this Plugin, you display different products with prices side-by-side so that customers can compare all the products and make smart decisions. 

Features:

• Show Quick Comparison Table for Related Products. 
• Create a Dynamic Comparison Table. 
• Enable two modes of comparison table: highlight differences and hide similarities.
• Use Drag and Drop editor to re-arrange products.
• Create a fully responsive view on any device.

The plugin helps you show only the comparison table and lacks options to create other recommendations.

Tips for Maximizing the Impact of Product Recommendations for WooCommerce

Product Recommendation is a great strategy to get more sales. Using the strategy in the right way can increase its effectiveness and potentially increase revenue.  Follow these simple yet effective tips to make the campaigns successful. 

• Use high-quality images: The first thing your customers notice is the image that you use. Hence, you need to make sure that use only HD images and influence them positively to make a purchase. 
• Use different recommendation types: Using different recommendation types like upsells, cross-sells, Frequently bought together, you may also like and help you meet the specific needs of each customer. 
• Use Social Proof: Showing ratings and reviews can create a positive impression about your brand. Also, use tags like “Best-Seller” and “Highly rated” to help customers choose suitable products.
• Implement A/B testing for recommendation: With A/B testing, analyze and identify which type of recommendation matches your customer’s needs.
• Consider trends: Keep updating this marketing strategy based on seasonal trends and holidays. So that your suggestions always look fresh and appealing to your customers. 
• Update recommendations regularly based on data: If you want to make the campaigns more effective, you need to analyze and update them regularly. 
• Send Responsive recommendations: Most online shoppers use Mobile Phones for shopping. Therefore, you need to make sure that the recommendations look the same on the devices.

Choose the right WooCommerce Product Recommendation plugin and make sure that you effectively use all these tips and watch you get more sales. 

Conclusion

Your Customers don’t spend much time checking out all the products in your store. WooCommerce Product Recommendations help you promote all the products and encourage quick shopping by your customers. Also, make your customers’ shopping journey easy and gain their loyalty. If you want to get more purchases and increase the average order value of every customer’s purchase, then this marketing strategy is for you.

Though we have listed 5 best WooCommerce Product Recommendation Plugins in this blog, our top pick would be “Checkout Upsell for WooCommerce.” The plugin has a neat layout to easily create recommendation campaigns and help you increase sales.

If you’re in search of other plugins to level up your marketing strategy, then check out the 5 Best WooCommerce Upsell Plugins and also 5 best WooCommerce Frequently Bought Together Plugins.