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How to Create WooCommerce Combo Offers and Product Bundles - 5+ Scenarios

A bundle discount or any combo offer is where you provide your customers with combo deals or an offer that contains a set of products in a bundle.
For example, Buy 4 toys for $20.
The most interesting fact about WooCommerce product bundles is that it is easy to set up and also helps in clearing your stocks.

In this article, we are going to educate you on different variations of WooCommerce combo offers that can be created at your online store. Some of the common WooCommerce bundle deals are, WooCommerce combo offers using BOGO deal, combo product in WooCommerce dependent based discount, simple WooCommerce product bundles WooCommerce bundle price based on a fixed price per unit and WooCommerce bundle deals based on cart rule.

What is WooCommerce combo offer?

WooCommerce combo offer is where you can add a bunch of products as a combo at discounted combo price. You can offer different combo products in WooCommerce that would boost up your sales and traffic.

For example,
Buy an iPhone and get a Pendrive for free
Buy a camera + lens cleaner + camera bag at a discount of 20%

What is a WooCommerce bundle discount?

A bundle discount is an offer you get when you purchase a set of products or combos. Setting special offers by combining products can be labeled as “Bundle Discounts”. The wooCommerce product bundles allow you to configure bundle promotions for your online store which makes you yield more conversions and revenue.

For example,
Buy 3 products from the Fashion category and get them all for $40.

Benefits of offering WooCommerce combo offers at your online store

Below are some of the common benefits that your store can experience when WooCommerce combo or bundle deals are configured,

  • This marketing strategy can help your WooCommerce store to sell more items to one customer.
  • It invites new referral customers, new products, and valuable customers.
  • The WooCommerce combo deal increases your profit on individual sales.
  • It would lower the cost of the goods sold but increases your profit margin.
  • It may sound low but still, it attracts the customers who are fond of discounts.
  • The WooCommerce product bundles guide you to clear the inventories in bulk.

Your guide to offer WooCommerce combo offers and WooCommerce product bundles

This completely guides you in the process of configuring WooCommerce bundle discounts to your online store.

- The plugin that is required to configure WooCommerce bundle deals and combo offers
- Different variations of combo packs for WooCommerce

  1. WooCommerce combo offers using BOGO deal
  2. Combo product in WooCommerce dependent based discount
  3. Simple WooCommerce product bundles
  4. WooCommerce bundle price based on a fixed price per unit
  5. WooCommerce bundle deals based on cart rule

- How to troubleshoot if the WooCommerce combo offers don’t work properly?
- FAQs on WooCommerce product bundles and combo offers.

The plugin that is required to configure WooCommerce bundle deals and combo offers

There are various discount plugins in the market that guide you to create WooCommerce product bundles for your online store. The most flexible and reliable plugin “Discount Rules for WooCommerce” that would provide your great support in configuring various strategies for WooCommerce combo offers and WooCommerce bundle deals.

The WooCommerce combo products plugin is so reliable that you can create simple and complex discounts for your store and moreover it can run any number of discounts simultaneously. You can create multiple discounts and can prioritize them as per your requirements.

Now, we will discuss different variations of combo products in WoooCommerce that can be configured at your online store.

Let’s get started by installing the Discount Rules for WooCommerce Plugin

Step 1: Log into your WordPress Dashboard and go to the Plugins section.

Step 2: Click on “Add New” button as illustrated below,

1 add new plugin

Step 3: Search for the plugin “Discount Rules for WooCommerce” as shown below,

2 install plugin

Step 4: Install and activate the plugin.

The plugin can also be installed manually to your store by downloading Discount Rules for WooCommerce plugin from WordPress repository

The above process explains the installation of the free version.
You can give it a try and upgrade to the premium version of WooCommerce Discount Rules plugin to get more features like user role based discounts, BOGO deals, category-based discounts and more.

The combo product in WooCommerce are offered under both “Price Discount Rules” and “Cart Discount Rules”.

Different variations of combo packs for WooCommerce

Let us start with the process of configuring WooCommerce product bundles for price rules.

Before you start with configuring WooCommerce product bundles, follow the below navigations to make a quick set up of the price discount rules.

Go to Your WordPress Dashboard-> WooCommerce-> Woo Discount Rules.

3 price rules

Now, select the “Price Discount Rules” tab and click on the “Add New Rule” button. Let us understand the different variations of combo offers with the help of a few examples.

1. WooCommerce combo offers using BOGO deal

The working of the WooCommerce BOGO deal is buy one get one free. When a customer purchases 1 quantity of a product, he/she receives a quantity of them as free which can also be labeled as WooCommerce chained products. It is an effective way to configuring WooCommerce combo offers with the BOGO deal.

Example,
Buy Product A and get Product B for free as a combo offer from the store.

General tab:

The necessary details of the discount rule are provided in the general tab as illustrated below,

4 Bogo general tab

Configure the general tab as
Priority - Priority number for the rule
Rule name - Name for your rule
Rule Description - Description for the rule
Method - Make sure that the method selected is as “Quantity/Category/Product/User role based discounts and BOGO deals”
Validity - If required validity for the discount can be mentioned here.

Condition tab:

5 Bogo conditon tab

Here, the WooCommerce combo offer is created for specific products.
Apply To - Specific Products and select the required products.
Make sure to enable the checkbox in order to count the items cumulatively.

You can also create combo offers for storewide discounts or discounts on specific categories or attributes.

Discount tab:

6 Bogo discount tab

Here, the values are set as mentioned below,
Adjustment type - Buy X and Get Y (Auto-add all selected products)
Choose Product - select the free product here with a 100 % discount (free product).
Any number of tiers can be created at the discount tab as needed.
When the customer purchases 1 quantity of product A, he/she will receive a quantity product B for free as a combo offer.
When 2 quantities of product A are purchased, 2 quantities of product B will be received as a free product.

Similarly, you can create a WooCommerce discount per user on BOGO deals for the same product by selecting the Adjustment type as - Buy X and Get X (same product).

Have a look at the cart page for this scenario,

7 Bogo output

When the customer purchases a quantity of the specified product (product A) a quantity of the free product (product B) is automatically added to the cart.


2. Combo product in WooCommerce dependent based discount

This type of WooCommerce combo offer comes into picture only when all the specified products are to be bought together. The WooCommerce discount is configured under a dependent based discount method.

Example,
Get the combo of product A+B for a fixed price of $300.

General tab:

8 dependent general tab

Configure the general tab as
Priority - Priority number for the rule
Rule name - Name for your rule
Rule Description - Description for the rule
Method - Make sure that the method selected is as “Dependent/conditional based discount(by individual product)”
Validity - If required validity for the discount can be mentioned here.

Condition tab:

9 dependent condition tab

Here, combine both the products (WooCommerc variable products) for the offer and set the discount for the same products.
Buy = Combine - More than 1
Products = select the products for the combo offer
Get discount on = select the same products

Note: For WooCommerce variable products make sure that the respective attributes are enabled before configuring the discount.

The combo offer can also be configured for simple products in the similar method.

Discount tab:

10 dependent discount tab

Here,
Discount - Fixed
Value - 300
It means the combined products is given under a fixed price of $300. This will be applicable only to the specified products when bought together.

Have a look at the cart page for better understanding,

11 dependent output

The specified products when bought together are given for a fixed price of $300.


3. Simple WooCommerce product bundles

This rule can be set when you want to offer dynamic pricing discounts on all products or any specific products/categories/attributes from your WooCommerce store. Here the example is illustrated for the WooCommerce bundle deals on specific categories.

Example,
Buy 3 products from category A and B for 100.

The general tab is configured with the necessary details of the bundle discount.

Condition tab:

12 bundle discount condition tab

Here,
Apply to - Specific categories and select the required categories.
The WooCommerce bundle discount can be configured for all products or ant specific products/ attributes.
Make sure to enable the checkbox to count the items cumulatively.

Discount tab:

13 bundle discount tab

Here,
Quantity - 3
Adjustment type - Bundle(set) discount
Value - 100
The customer gets 3 quantities from category A and B for 100. The discount will be applicable only to the specified categories.

Have a look at the cart page,

A bundle discount of $100 is applied to the products from the specified categories.

14 bundle output


4. WooCommerce bundle price based on a fixed price per unit

This type of WooCommerce product bundle can be configured storewide to clear your stocks in a faster phase. It can be even configured for specific products/categories/attributes if your find that particulars are slow-moving.

Example,
Buy 1-5 products each at a fixed price of $20 per unit from the store.

The general details of the discount rule are to be entered in the general tab.

Condition tab:

The condition tab is configured as illustrated below,

15 fixed price condition tab

Here the condition tab is configured for a storewide discount.
Apply To - All Products
The bundle discount WooCommerce can also be configured for specific products or categories or attributes.

Discount tab:

16 fixed price discount tab

Mini Quantity - minimum quantity to be purchased
Max Quantity - maximum quantity to be purchased
Adjustment Type - Fixed Price Per Unit
Value - 20 (price value)

The below cart page of the discount rule makes you understand the workflow clearly.

17 fixed price output

As the cart quantity is 3 the fixed price of $20 is applied to the products in the cart.


5. WooCommerce bundle deals based on cart rule

This WooCommerce product bundle is based on cart discount rules.

Before we start creating the discount rule, follow the below navigations to make a quick set up of the cart discount rules.

Start with WooCommerce Discount Rules from
WordPress Dashboard -> WooCommerce -> WooCommerce Discount Rules

This will navigate you to the below page,

18 cart rule

Select “Cart Discount Rules” and click on “Add New Rule”.

Start creating your WooCommerce combo offers by understanding the process flow.

Example,
Buy 1 product from category A + category B and get a discount of 20%.

This WooCommerce bundle deal is provided based on the quantities purchased in a combination of Categories. The discount will be applicable only when the customer purchases from both categories A and B.

General tab:

19 cart general tab

The necessary details of the discount rule are to be entered in the general tab.

Condition tab:

20 cart condition tab

Select the number of quantities in the cart at least - value 1 ( which means 1 quantity from each category you select next).
In Each Category - Select the categories which you need to be combined to get the discount.

Discount tab:

21 cart discount tab

Here,
Discount type - Percentage discount
Value - Percentage value (20).
If required a price discount can also be offered as a bundle discount.

Have a look at the cart page,

22 cart output

The discount is applicable only to the specified combined categories. As the customer has purchased from the specified categories an overall discount of 20% has been applied.


How to troubleshoot if the WooCommerce combo offers don’t work properly?

If you find that combo offers or bundle discounts are not working as expected, check if the WordPress and WooCommerce are updated with its latest version. Make sure that the respective plugin is also updated with its latest build. This could surely troubleshoot the problems you face while setting bundle discounts. Watch out to implement the best suitable strategy for your WooCommere store.

If the problem continues further, contact the support team of the respective plugin to seek their help and make your WooCommerce store enjoy the benefits of the discounts.

I hope this has guided you completely throughout the process of configuring different variations of WooCommerce product bundles and combo offers. When customers have multiple needs and it is easily achievable from a single stop with discounts, then this would drive more traffic and sales for your WooCommerce store.

Develop your business to its next level by implementing the best suitable strategy to your WooCommerce store and watch your sales grow.

Wishing you Good Luck.

FAQs on WooCommerce product bundles and combo offers

Bunding a few of your products and selling them at a particular discount can be known as product bundles which would help in increasing your revenue.

Adding a bunch of products as a combo in a discounted combo price. This is a win-win concept where the store owner and the customers are benefited equally.

Bundle product in WooCommerce can be easily achieved using the most flexible and reliable plugin “Discount Rules for WooCommerce”.
You can configure WooCommerce product bundles as a storewide discount, or on any specific products or categories, advanced discounts can also be implemented as bundle products at your store.

Example, Buy products from categories A and B to avail an overall discount of $10.

WooCommerce combo offers can be easily achieved using the most flexible and reliable plugin “Discount Rules for WooCommerce”.
You can configure WooCommerce product bundles as a storewide discount, or on any specific products or categories, combo offers with dependent discounts can also be configured.

Example, Buy a combo of products A and B at $100.

Below are some of the common variations that can ve configured as Woocommerc product bundles and combo offers.
  • WooCommerce combo offers using BOGO deal
  • Combo product in WooCommerce dependent based discount
  • Simple WooCommerce product bundles
  • WooCommerce bundle price based on a fixed price per unit
  • WooCommerce bundle deals based on cart rule

Yes, it is absolutely possible to configure with the WooCommerce coupon. Before you create the discount rule create your coupon using either of the two methods,

1. Create your own coupon - This is the most recommended method for the WooCommerce coupon creation. It can be achieved in the condition tab of the discount rule that is to be created.
2. Create coupon via WooCommerce - the coupon must be created through WooCommerce before you start to create the discount rule.

Configuring automatic product bundles, giveaways or combos can be labeled as “WooCommerce chained products”. When the customer purchases the main product he /she will get the chained products are added automatically to their cart. In a simple way, setting up BOGO deals as product bundles can be identified as WooCommerce chained products.

Example, Buy 1 from Category A and a product from Category B for free.

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