Want to make customers happy while increasing their spending? The easiest way is through gift cards. And with a WooCommerce gift card plugin, it’s both simple and profitable.
71% of consumers prefer gift cards for their flexibility. However, it’s more than just a convenient option. It is a strategic approach for increasing sales and building customer loyalty.
In this guide, you’ll discover why WooCommerce gift coupons are a must-have and explore the best WooCommerce gift card plugins to help you create, sell, and manage gift cards effortlessly.
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Why Use a WooCommerce Gift Card Plugin?
Here’s why using a WooCommerce gift card plugin for your store is exceptionally helpful:
1. Increase Sales and AOV (Average Order Value)
Customers often spend more than the value of the gift card when redeeming it. Therefore, it helps increase your store’s average order value and overall revenue.
2. Encourage Repeat Business
When a customer receives a gift card in WooCommerce, subsequently, they’re more likely to return to your store to redeem it. As a result, this helps improve customer retention and encourages repeat business.
3. Offer a Flexible Gifting Option
With a gift card plugin in WooCommerce, consequently, you can provide customers with flexible options like physical, digital, or scheduled delivery of gift cards. Thus making it easier for them to buy and send gifts.
4. Simplify the Buying Process
With a WooCommerce voucher plugin for gifts, moreover, the entire process is automated. Thus, the purchase to redemption can be streamlined. As a result, you can save time and effort.
5. New Customer Acquisition
The recipient of the Gift card in WooCommerce will eventually become new customers. Hence, your customer base expands without additional spending.
Related Reading: How to Create New User Coupons in WooCommerce?
Types of WooCommerce Gift Cards
Here’s a quick breakdown of the types of WooCommerce gift cards you can offer:
1. Physical Gift Cards
- Physical gift cards are printed and subsequently mailed to customers.
- Customers can then use them as regular coupons or as a payment method at checkout.
- Furthermore, they work well for in-person and online sales.
- Additionally, some advanced WooCommerce Gift card plugins offer the option to use a QR Code or Barcode on your gift certificates.
2. Digital Gift Certificates
- Digital gift certificates are delivered via email.
- They include a unique gift card code that customers can thereafter use during checkout.
- Perfect for last-minute gifts.
- Additionally, you can sell and accept pre-paid, multi-purpose e-gift vouchers in WooCommerce.
3. Virtual Gift Cards
- Virtual gift cards function similarly to digital gift certificates in WooCommerce. However, they are stored in the customer’s account.
- Customers can, therefore, redeem them for future purchases.
- Moreover, they’re great for subscription-based services or store credit.
By using a gift card plugin in WooCommerce, you can give customers the flexibility to choose the type of gift card that suits their needs.
Related Reading: How to Sell WooCommerce Digital Download/Virtual Products?
Best WooCommerce Gift Card Plugins for 2025
The best WooCommerce gift card plugins are:
- PW WooCommerce Gift Cards
- Ultimate Gift Cards for WooCommerce
- Gift Up – Gift Cards for WordPress and WooCommerce
- WebToffee WooCommerce Gift Cards
- YITH WooCommerce Gift Cards
- Advanced WooCommerce Gift Cards Plugin
- Advanced Gift Card for WooCommerce
- Gift Vouchers for WooCommerce
1. PW WooCommerce Gift Cards
PW WooCommerce Gift Cards is undoubtedly the best choice if you want a simple WooCommerce gift card free plugin. Firstly, you can set it up quickly. In fact, you can start selling gift cards in under 5 minutes!
Your customers can checkout the gift cards as guests without creating an account. Thus, it makes the gifting process easy for both store owners and customers.
Key Features
- Customer-Friendly Purchase: The buying process is smooth and easy, like Amazon’s gift cards.
- Beautiful Email Templates: This plugin integrates with WooCommerce’s email template system. Thus, delivers your gift cards with attractive, customizable email designs.
- Simple Redemption: Gift cards are easy to redeem directly. Following the redemption, tax is applied, and a new balance is updated promptly.
- Schedule Delivery: You can set when the WooCommerce gift voucher plugin must be delivered or expire.
- Admin Dashboard: Track gift card sales and view details from one place.
- Bonus Gift Card: When someone purchases a card, offer them a BOGO deal. For example: “Buy a $25 gift card and get $5 for Free.”
Why I Recommend PW WooCommerce Gift Cards
If you’re new to gift cards or working with a small budget, this is unquestionably the best free option. Its simple setup and smooth customer experience make it easy to start selling gift cards.
Pricing
- Free Version
- Pro Version
- 1 site: $79
- 5 sites: $99
2. Ultimate Gift Cards for WooCommerce
Ultimate WooCommerce gift cards let you create unique gift cards with flexible pricing and design options.
This WooCommerce gift plugin subsequently allows customers to personalize gift cards with messages and images, making the gifting experience more customized.
Key Features
- Customizable Templates: Choose from various Gift Card Email templates. Thus, adding brand tone to your WooCommerce free gift coupons.
- Multiple Pricing Options: Supports fixed, variable, and tiered pricing when you send WooCommerce products as a gift. Thus, selling prepaid cards is easy.
- Digital and Physical Gift Cards: You can sell both virtual and physical gift cards.
- Flexible Coupons: With this WooCommerce gift coupon plugin, you can customize coupon codes, usage limits, etc.
- Multi-Language support: As this WooCommerce plugin for gift cards is WPML compatible, you can generate advanced gift cards even for international customers.
Pricing
- Free Version
- Pro Version
- 1 site: $89/year
- 5 sites: $169/year
- 10 sites: $329/year
Why I Recommend Ultimate WooCommerce Gift Cards
Gift Cards for WooCommerce Pro is unquestionably the best if you want to offer highly personalized gift cards. In fact, this is the most flexible option. Specifically, its customization features make it easy to create unique gift cards that reflect your brand.
3. Gift Up – Gift Cards for WordPress and WooCommerce
Gift Up is an ideal WooCommerce e-gift card plugin for businesses operating on multiple sales channels.
This plugin subsequently allows you to sell gift cards on WooCommerce, social media, and other platforms. However, you can manage everything from one dashboard.
Key Features
- Easy Integration: This plugin works well with WooCommerce, WordPress, and other sales platforms.
- No Setup Costs: You can set up this plugin for free. However, they charge a small transaction fee.
- Customizable Gift Card Amounts: You can set fixed or variable gift card values. Thus, increase your flexibility.
- Automated Email Delivery: You can deliver gift cards instantly or schedule them for later. Therefore, you can easily sell WooCommerce digital gift cards.
- Multi-Platform Redemption: Your customers can redeem gift cards online or in-store. In fact, they can also redeem from mobile app carts.
Pricing
- Free Setup
- 3.5% fee per gift card sold
- 2% for complimentary gift cards
Why I Recommend Gift Up
If you need a multi-platform gift card solution without setup costs, Gift Up is undeniably the best choice. Significantly, they have flexible pricing and seamless integration.
4. WebToffee WooCommerce Gift Cards
WebToffee WooCommerce Gift Cards give you full control over gift card creation, delivery, and tracking.
This plugin supports both digital and physical gift cards in WooCommerce. In addition, with advanced settings and customization options, it can fit your business needs.
Key Features
- Create Unlimited Gift Cards: Set up as many gift cards as you want for different events.
- Refund as Store Credits: When you face any returns, offer them store credits. Thus ensuring customer returns for purchase.
- Customizable Templates: You have over 20 professionally designed gift card email templates to choose from.
- Sell Physical Gift Cards: You can offer WooCommerce physical gift cards. Following redemption, you can ship the WooCommerce gift products to your customers.
- Customer Personalization: Your customers can add images or names and personalize the gift cards they give.
Pricing
- Free Version
- Pro Version
- 1 site: $99/year
- 5 sites: $199/year
- 25 sites: $399/year
Why I Recommend WebToffee WooCommerce Gift Cards
If you need advanced tracking and management for gift cards, WebToffee is certainly the best option. Subsequently, its detailed settings and customization make it ideal for businesses with complex gifting needs.
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5. YITH WooCommerce Gift Cards
YITH WooCommerce gift cards allow you to create gift cards in WooCommerce and manage them with ease.
With powerful customization options, this plugin helps increase sales and customer engagement.
Key Features
- Create and Sell Gift Cards: You can create unlimited virtual gift cards. Additionally, you can set fixed or custom gift card values.
- Printable Gift Cards: Your physical gift cards will be printed and sent to customers.
- Bulk Gift Card Generation: You can generate multiple gift card codes instantly. Hence, you can save time and create more offers.
- Create triggers: You can set triggers for when a gift card order gets canceled. Thus, you can prevent the reuse of the same gift card.
- Custom Images and Messages: Your customers can personalize their gift cards. Hence, they can write the sender’s name and messages.
Pricing
- Free Version
- Pro Version: $129/year
Why I Recommend YITH WooCommerce Gift Cards
For a flexible and customizable gift card solution, YITH is undoubtedly a great choice. Specifically, its user-friendly design and advanced features make it perfect for increasing customer loyalty.
6. Advanced WooCommerce Gift Cards Plugin
The Advanced WooCommerce Gift Cards Plugin by Advanced Coupons is perfect for both digital and physical gift cards.
Consequently, it allows customers to buy gift cards and send them directly to friends or family. Plus, the built-in store credit system ensures a smooth checkout and encourages repeat purchases.
Key Features
- Quick Setup: You can create a gift card product in WooCommerce and set the price in minutes.
- Share Easily: You can add the “Send to a friend” option. Thus, your customers can easily share their gift vouchers.
- Flexible Redemption: WooCommerce gift certificates can be redeemed as store credit as well.
- Customizable Designs: You can use built-in templates or upload your own designs.
- Advanced Dashboard: You can track gift card usage and balances from a single dashboard.
- Shortcode and Gutenberg Block: You can display a gift card anywhere on your site. Thus, the visibility of your card will increase.
Pricing
- Free Version
- Pro Version
- 1 site: $60/year
- 3 sites: $99/year
- Unlimited: $150/year
Why I Recommend Advanced WooCommerce Gift Cards Plugin
If you need advanced gift card features and store credit support, this plugin is absolutely a top choice. Honestly, its powerful features make it ideal for high-volume stores.
7. Advanced Gift Card for WooCommerce
Advanced Gift Card for WooCommerce by Addify is highly customizable and easy to use.
Thus, this WooCommerce gift card plugin allows you to create multiple gift card types, offer discounts, and let customers personalize their gift cards.
Key Features
- Multiple Gift Card Types: You can create fixed or variable gift cards for different events.
- Send Virtual Gift Cards: Your customers can send gift cards via email or PDF. Thus, increases flexibility.
- Discounted Gift Cards: You can offer fixed or percentage-based discounts on gift cards in WooCommerce.
- Detailed Dashboard – Track sales, redemptions, and usage.
- Usage Restrictions: You can set limits on gift card use by product, category, or user role.
- Shortcode Support: You can display gift cards on any page using shortcodes. Thus, the reach of your gift card will be increased.
Pricing
- Free Version
- Pro Version
- 1 year: $6.58/month (billed yearly at $79)
- 2 years: $5.25/month (billed yearly at $126)
Why I Recommend Advanced Gift Card for WooCommerce
If you need a gift card solution focused on business needs, this is a strong choice. In addition, it has advanced options that make it perfect for growing stores.
8. Gift Vouchers for WooCommerce
Gift Vouchers for WooCommerce is a simple solution to create and sell vouchers in WooCommerce.
This voucher plugin for WooCommerce enables you to generate fixed or custom-priced vouchers for WooCommerce products, services, or experiences.
Key Features
- PDF Voucher Support: You can deliver vouchers as downloadable PDFs for easy access.
- Customizable Templates: You can create branded voucher designs using user-friendly, pre-made templates.
- Multiple redemption: Your customers can redeem their vouchers partially. Thus, the same voucher can be used.
- Voucher Expiration Dates: You can set expiry dates or allow unlimited validity. Thus, you have control over redemption.
- Multi-Payment Gateway Support: You can accept payments via Stripe, PayPal, etc.
Pricing
- Free
Why I Recommend Gift Vouchers for WooCommerce
If you want to sell customizable vouchers with flexible pricing and secure redemption, this Plugin gift card for WooCommerce is the perfect solution. Moreover, its easy setup and tracking make it ideal for both products and services.
Bonus: WooCommerce Free Gift Plugin
Unlike other WooCommerce plugins for gift cards, Discount Rules for WooCommerce helps you give a product as a free gift to your customers by setting BOGO deals.
As part of BOGO [Buy One Get One] Free deals, your customers can get a WooCommerce gift with a purchase. Furthermore, they can get the same product or a different product as a free gift.
You can use the ‘Buy X Get X Free’ rule to offer the same product as free and use the ‘Buy X Get Y Free’ rule to offer different free products.
Related Reading: How to Add a WooCommerce Free Gift with Purchase?
Key Features
- Category and Product-Based Discounts: You can offer discounts on specific products or categories.
- User Role-Based Discounts: You can also customize discounts for different customer types.
- Discount Coupons: You can combine discounts with online gift coupons in WooCommerce. Thus, you can get better control.
- Product Exclusions: You can exclude sale items or certain products from discount rules.
- Discount Table on Product Pages: You can display discount details directly on product pages. Thus, attract more customers.
- Advanced Cart Alerts: You can notify customers when a discount is applied. Thus, you can increase redemption.
Pricing
- Free Version
- Pro Version
- 1 site: $79/year
- 5 sites: $109/year
- 25 sites: $169/year
Why I Recommend Discount Rules for WooCommerce
This voucher plugin for WooCommerce enables you to generate fixed or custom-priced vouchers for WooCommerce products, services, or experiences.
Common Features to Look for in a WooCommerce Plugin for Gift Cards
The common features to look for in a WooCommerce Plugin for Gift Cards are:
Customization Options:
- Customizable gift card templates that match your brand
- Multiple design options and themes
- Ability to add your images and branding
- Flexible amounts for gift card value
Management Features:
- Expiration dates and usage limits
- Gift card balance checking functionality
- Detailed reporting on gift card sales and usage
- Automatic delivery scheduling
Technical Capabilities:
- QR Code or Barcode support for easy redemption
- Integration with email marketing tools
- Mobile-friendly gift card displays
- Multi-currency support
This voucher plugin for WooCommerce enables you to generate fixed or custom-priced vouchers for WooCommerce products, services, or experiences.
Want Happy Customers and Repeat Business? Offer free Products as Gifts with the Discount Rules Plugin.
Conclusion
Without gift cards, you’re missing out on a strong opportunity for easy conversions. Customers love the flexibility of giving and receiving gifts they can redeem at their convenience.
To keep your customers coming back and boost your store’s revenue, a WooCommerce gift card plugin is the simplest and most effective solution.
As we’ve explored, the right plugin for your store depends on what you need, how much you want to spend, and the features you like. So, pick the one that works for you, start using gift cards today, and see your store grow!
Also Read
- 7 Best WooCommerce Bulk Discount Plugins
- 12 WooCommerce Coupon Plugins
- 9 Best WooCommerce Buy One Get One Free Plugins
- 5+ Best WooCommerce Free Gift Plugins
Frequently Asked Questions
The best free WooCommerce gift card plugins are Gift Vouchers for WooCommerce (free version), YITH WooCommerce Gift Cards (basic plan), and Gift Up (free setup with a small transaction fee).
You can create a gift card in WooCommerce by installing a WooCommerce gift card plugin like WebToffee or YITH. Following that, you can set up a gift card product, add pricing options, and enable email or physical delivery.
To send an e-gift certificate, you can use a gift card plugin like Gift Up or Advanced WooCommerce Gift Cards. Notably, they provide provisions to schedule gift certificate delivery along with email templates for personalization.
To create a gift card in WooCommerce without a plugin is not possible. This is primarily due to the lack of a default option in WooCommerce.
Yes, you can create an e-gift card using a WooCommerce gift. You can use plugins like Gift Up or YITH WooCommerce Gift Cards. Consequently, they allow you to create, customize, and deliver e-gift cards via email.
