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How To Create Percentage Discounts In WooCommerce

Can you imagine discounts without percentage? No, right? That’s because percentage discount is like the forerunner of all discounts since the origin of the discounting concept. It reduces the price payable by the customer by a certain percentage. And if you are thinking about providing discounts on your WooCommerce online store, you would obviously want to give percentage discounts. Let’s talk about how to setup percentage discounts on your WooCommerce online store easily in this article.

To begin with, let me introduce WooCommerce Discount Rules plugin to you, if you are not already familiar. This is one of the best selling WooCommerce discount plugins in the WordPress community. It’s known for being the best at what it does - enabling you to provide all kinds of discounts on your WooCommerce site. I cannot emphasize “all kinds of discounts” more.

You can find Woo Discount Rules create and implement even complex dynamic pricing deals and other advanced discounts on your store. And of course, percentage discounts. So, you just have to install WooCommerce Discount Rules plugin, create a discount rule, apply it directly on the product price or on the cart total - your call. We’ll talk about both the methods in this blog post.

Okay, but how? Let’s dive in a bit deeper to answer that.

How to provide percentage discounts for all products?

In the first case, you’ll learn how to apply percentage discount on the price of all the products in your store. Let’s take a simple example, “Save 20% on all products”. Sounds simple? So, let’s get started with the step-by-step guide.

Step 1: Create a new rule

Create a new rule in the Price Discount Rules tab and enter the general details of the rule such as Order(Priority), Rule name, Rule description, Method and Validity period.

Method : Select the Method as Quantity based by product/category and BOGO deals for discounts depending on quantity (Buy x items and get y% discount) or Dependent product based discount for discounts depending on other products (Buy A and get y% off on B).

We’ve got to choose the “quantity based by product/category and BOGO deals” method for our example.

set name expiry for the discount rule

Once you are done entering the general details, go to the next tab.

Step 2: Define the discount conditions

Here comes the step where you define on what basis the discount will be applied. Since our example gives discounts for all products, this step becomes way too simple. You need to fill the three fields Apply to, Customers, and Purchase History.

  1. Apply to: Choose All Products
  2. Customers: Select All or Only Given as per your requirement. The screenshot below shows a discount for All Customers.
  3. Purchase history: Check the box if the discount applies on a certain purchase history of the customers. It is not required in this case.

set name expiry for the discount rule

Click Next and proceed to the Discount tab.

Step 3: Define the discount type and value

Since we selected the “Method” as Quantity based by product/category and BOGO deals in the general tab, we need to define quantities involved in the discount values such as:

  1. Minimum Quantity: Minimum purchase quantity
  2. Maximum Quantity: Maximum purchase quantity
  3. Adjustment Type: Select Percentage discount
  4. Value: Enter the discount value - 20

set name expiry for the discount rule

Save the rule, and that’s it! Your online store now provides a 20% discount on all products for all customers.

Now, let's move on to the next type of discount.

How to provide percentage discounts for specific products?

Let us consider that the discount you want to give goes like this: “Buy T-shirts from Winter Collections and save 10%”. Here is how you can do it in Woo Discount Rules.

Step 1: Create the new rule

Follow Step 1 from the previous case since the initial setup is the same. The screenshot below shows the general details of the example rule.

set name expiry for the discount rule

Step 2: Define the conditions

In the conditions tab,

  1. Apply to: Choose Specific Products and select the required product(s) - T-shirt in this case. You can choose any number of products.
  2. Customers: Select All or Only Given as per your requirement. We choose All Customers.
  3. Purchase history: Leave it unchecked if the discount has nothing to do with purchase history.

set name expiry for the discount rule

Step 3: Define the discount type and value

Define the discount value as follows:

  1. Minimum Quantity: Minimum purchase quantity
  2. Maximum Quantity: Maximum purchase quantity
  3. Adjustment Type: Select Percentage discount
  4. Value: Enter the discount value - 10

set name expiry for the discount rule

Your online store can now provide a 10% discount on the product T-shirts for all customers, after you have saved the rule and enabled it.

How to provide percentage discounts for specific categories?

What if you do not want to include the individual products into the discount at all? Category exists for this very reason. If you intend to give discount on a particular category(s) of products, like “Buy any product from Electronics category and get 25% discount”, then follow these steps:

Step 1: Create the new rule

Again, you can follow the same steps as in the cases above. It is the same procedure. The below screenshot shows how the general details of the example rule would look.

set name expiry for the discount rule

Step 2: Define the conditions

In the conditions tab,

  1. Apply to: Choose Specific Categories and select the required category(s) - Electronics in this case. You can choose any number of categories.
  2. Customers: Select All or Only Given as per your requirement. We choose All Customers.
  3. Purchase history: Leave it unchecked if the discount has nothing to do with purchase history.

set name expiry for the discount rule

Step 3: Define the discount type and value

Define the discount values - Minimum quantity, Maximum quantity, Adjustment type (Percentage discount) and value (25).

set name expiry for the discount rule

Your online store now provides a 25% discount on products in Electronics category for all customers.

How to provide percentage discounts for cart total?

Cart level discounts vary from the previous product level discounts. For this, you need to create a new discount rule in the Cart Discount Rules tab in the first step like shown below.

set name expiry for the discount rule

Step 1: Create the new rule

Enter the general details of the rule - Order, Rule name, Rule description and Validity. There is no “Method” property in the cart level discounts.

set name expiry for the discount rule

Step 2: Define the conditions

If your discount rule is, “All orders above $500 will get 15% discount”, define the cart condition as follows:

Add new condition - you can add as many conditions as you want for a single rule. All the conditions must hold true if the rule has to apply.

Type - Subtotal at least

Value - 500

set name expiry for the discount rule

Step 3: Define the discount type and value

Select the discount type as Percentage discount and value as 15%.

set name expiry for the discount rule

Once you save the rule and enable it, the rule is applied on the customer cart if the defined conditions are met. So, your online store now provides a 15% discount on all orders above $500 for all customers.

Want a detailed understanding on cart discounts? Check out!

Use our demo site to work yourself and check how it goes.

Isn't it great how a simple percentage discount can be applied in so many ways, and that a single plugin handles all of these in such a smooth way? That's how efficient WooCommerce Discount Rules is!

Also check out how you can provide bulk discounts and BOGO deals using WooCommerce Discount Rules plugin. Let us know how helpful you found this article and our plugin in the comments below. We would love to hear from you!